The Search for Maxim’s Next Superstar Creator
The selected Maxim Creator will travel to Las Vegas for a Formula 1 weekend — capturing speed, luxury, nightlife, and exclusive behind-the-scenes moments at one of the world’s most iconic racing events.
The Search Is On.
For decades, Maxim has been at the center of the world’s most exclusive moments — from sports and cinema to music, nightlife, and global events.
Now, we’re launching a search for a new kind of creator — someone ready to represent the Maxim brand with boots on the ground at one of the most electrifying events in the world: Formula 1 in Las Vegas.
If you know how to capture energy, personality, and culture in real time, this is your invitation.
MAXIM is a Launchpad for Success
Free & Easy. Anyone Can Join.
This is not about credentials or titles — it’s about creative instinct.
Whether you shoot video, photo, interviews, or social-first content, we’re looking for creators who can tell a story and bring audiences inside the moment.
Create your profile, share your best work, and join the search for the creator who will represent Maxim live in Las Vegas.
Experience Overview
- $20,000 cash prize
- One creator is selected to join Maxim at Formula 1 in Las Vegas.
On-Site Formula 1 Coverage
The selected creator will travel to Las Vegas to cover Formula 1 alongside the Maxim team — capturing speed, luxury, nightlife, personalities, and behind-the-scenes moments.
You’ll collaborate on content ideas, interviews, and storytelling angles, with your work featured across Maxim’s platforms.
How Support Works
Once your profile is live, you can share it with your audience and supporters.
Daily support helps elevate standout creators, while additional engagement can push creators further as the search continues.
How the Search Works
The search begins with an open submission phase, followed by structured selection rounds guided by public engagement and internal review.
As the field narrows, finalists meet directly with the Maxim team. From there, one creator is chosen to represent Maxim at Formula 1 in Las Vegas.
The Judges
As a creative director, I’m always looking for models who bring something authentic and unique to their work. It’s not just about posing; it’s about using every moment in front of the camera to express who you are. I want to see personality shine through the images, that spark of creativity and desire that makes you unforgettable. Stay true to your dream, set high goals and outline the actions that will lead you there. Remember that failing is a part of the learning process and that success is the result of consistency and hard work.
I’ve decided to leave behind the fear of not measuring up, to fully embrace who I am, and to go after my dreams wholeheartedly. Modeling was always something I dreamed of but never thought possible. Now, I’m living that dream, and I hope others find the courage to pursue their own."
Over the years, I’ve evolved alongside the digital landscape—growing from a self-taught creator into a confident on-camera presence, brand collaborator, and media professional. Whether hosting, modeling, or creating long-form video content, my focus has always been on authenticity, confidence, and engaging storytelling. My advice for you is to be disciplined, keep your commitments to yourself, and showcase your journey rather than feeling like your content needs to be perfect. The right audience will find you."
Be your authentic self, be unforgettable. Become the woman you strive to be and portray her using your skills as an elegant and powerful model. I’ll see you at the finish line, I wish every single one of you the best of luck."
Guidance from Maxim Insiders
Throughout the process, creators receive insight from the Maxim team — from content strategy to visibility tips and creative direction.
This isn’t just a selection process — it’s a creative pipeline designed to surface the next Maxim superstar.
Make a Difference
Timeline
The F1 Vegas Experience unfolds in multiple phases — submission, selection, interviews, and final confirmation.
Each phase has clear milestones, giving creators time to share their work, build momentum, and prepare for the opportunity.
Las Vegas NV
Las Vegas is where speed, celebrity, and culture collide. From the glow of the Strip to the roar of Formula 1 under the lights, every moment is built for the camera. This isn’t just a race weekend — it’s a nonstop stream of energy, access, and atmosphere.
As Maxim’s on-site creator, you’ll capture it all: the crowds, the chaos, the style, the nightlife, and the adrenaline that makes Vegas unlike anywhere else in the world. High stakes. High speed. High visibility.
